Matthew Fenton – Medium

Matthew Fenton

How Do I Choose My Niche?

A Guide for Freelancers and Consultants

Sep 30, 2021

How Do I Choose My Niche? A Guide for Freelancers and Consultants

Sep 30, 2021

Published in

Winning Solo

The 24 Most Important Things I’ve Learned in 24 Years as a Solopreneur

Learn from my successes, learn from my mistakes.

Jun 16, 2021

The 24 Most Important Things I’ve Learned in 24 Years as a Solopreneur

Jun 16, 2021

How Peloton Changed Me From Evangelist to Disgruntled

Brief Lessons in Bad Decision-Making

May 20, 2021

How Peloton Changed Me From Evangelist to Disgruntled

May 20, 2021

Published in

Winning Solo

A Freelancer’s Top Five Priorities

You can’t do it all. Focus on these five things to increase your earnings, balance and control.

Apr 21, 2021

A Freelancer’s Top Five Priorities

Apr 21, 2021

Brand Differentiation: Ten Traps to Avoid

Standing out is hard. Avoiding these ten traps makes it easier.

Oct 13, 2020

Oct 13, 2020

Five Principles for Creating Brand Difference

Meaningful difference starts with the right mindset.

Aug 26, 2020

Aug 26, 2020

Don’t Waste This Crisis: How Strong Values Improve Strategy

There’s a question that’s asked far too rarely as we develop brand and business strategies. It’s simple but extremely powerful, since it…

May 6, 2020

Don’t Waste This Crisis: How Strong Values Improve Strategy

May 6, 2020

The Super Bowl Ads — A Guide for the Rest of Us

“Which ad did you like best?” is about the worst question to ask.

Jan 30, 2020

The Super Bowl Ads — A Guide for the Rest of Us

Jan 30, 2020

Matthew Fenton

Matthew Fenton

I write about brand strategy & freelancing. Ex-CMO. Music junkie. For brand leaders: https://matthew-fenton.com/ For freelancers: https://winningsolo.com/

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